Night milk

Came across something called "night milk" at the grocery store and had to try it. I imagined it would taste different - perhaps enhanced with a little cinnamon and sugar (I used to make warm cinnamon sugar milk as a kid on cold winter nights on the East Coast).

Surprise! Night milk tastes just like day milk. The only difference is that it comes in an individual sized cup at the same price as a quart of regular milk. Smart marketing people, you definitely convinced me to buy it once. But never again.